This generation of young people is raising a new kind of "baby."

A circle of doll players is known as the doll circle. Individuals in this group typically gather, arrange, alter, and share knowledge and insights regarding dolls. The most common types are BJD (ball joint dolls), Ob11 (movable resin dolls without heads), Blythe (small fabric), and cotton dolls.

Among them, South Korean-made cotton dolls gained popularity in China in 2018. They're modeled like idol stars. Cotton dolls, or naked dolls, cost about 62 yuan on average. However, a cotton doll is not inexpensive when considering the expense of doll attire, accessories, and photography. An incident involving "500,000 yuan for a doll" has even occurred.

Some young kids enjoy "raising dolls" since they can accompany and heal them in addition to the dolls' exquisite and cute qualities.

BJD

The late 1990s saw the birth of BJD (ball-jointed dolls), pivotal in developing the contemporary doll industry in Japan and South Korea. When the Japanese manufacturer Volks introduced the first contemporary BJD in 1999, doll enthusiasts in Asia and beyond immediately took to it. These dolls are a great way for enthusiasts to express their individuality and creativity because of their high mobility and customizability.

Ob11

Ob11 is a tiny ball-jointed doll (BJD) that may be substantially customized. The "11" in its name denotes that it is around 11 cm tall, and the "Ob" stands for "Obitsu," the business that makes the doll's body. Ob11 dolls are very well-liked because of their high degree of mobility and compact size, especially among doll enthusiasts and collectors of figurines.

The Ob11 doll's head, eyes, hair, outfit, and accessories are all changeable. By altering various components, collectors can create a distinctive appearance and style. Many enthusiasts reassemble the Ob11 doll to add even more personalized touches.

Many styles of clothes, shoes, caps, bags, and other accessories appropriate for Ob11 dolls are available on the market. In addition to making the doll more playable, these accessories let collectors express their sense of style.

Cotton Dolls

Enthusiasts favor cotton dolls since they are frequently modeled after well-known celebrities and idols. These dolls, which typically resemble the iconic features and attire of idols, have come to represent idols to fans and are collected as a way for them to express their affection.

These dolls are interchangeable; you can swap their clothes, accessories, and other items. By altering the dolls' clothing and accessories, fans can bring them closer to their favorites' diverse appearances and fashions.

Cotton dolls have become more than just toysdue to the growth of idol culture. Sharing, trading, and exhibiting these dolls has become customary communication within the fan community.

In the doll community, dolls are valued as art pieces rather than merely toys. Professional artists create many dolls, many of which are quite valuable artwork. Collectors cherish their exquisite workmanship and visual appeal. Furthermore, there is a thriving market for doll collections, with certain limited and special edition dolls having significant collector value.

The widespread use of social media and the Internet has significantly aided the growth of BJD culture. Enthusiasts can buy accessories, trade experiences, and share images on social media, internet forums, and specialized BJD websites. In addition to fostering the growth of BJD culture, the establishment of these virtual communities has improved communication and bonding among enthusiasts.

Fashion trends and popular culture strongly correlate with the emergence of BJD dolls. Many young people are drawn to BJD dolls, particularly in South Korea and Japan, when they combine them with regional subcultural phenomena like cosplay, games, and animation. Through various exhibitions and events, these cultural phenomena not only serve as rich sources of creative inspiration for BJD dolls but also help further promote BJD culture.

Dolls serve as both an emotional source of support and a collection for many BJD aficionados. In their devotees' lives, BJD dolls can assume a variety of roles and serve as friends and emotional outlets. Because of this emotional bond, BJD dolls are particularly alluring on an emotional and psychological level.

BJD dolls stand for boundless imagination and unique artistic expression; they are more than a basic toy. Thanks to the dolls' exquisite craftsmanship, high degree of customizability, and online and social media communities, fans of BJD dolls have a platform to share and exhibit their creativity. These dolls offer distinct emotional and psychological fulfillment and are aesthetically pleasing.